What I Did
Customer Discovery & Research
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Conducted 20 customer discovery interviews to identify user needs, pain points, and adoption barriers for emerging biotechnologies.
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Developed interview guides and refined questions based on iterative feedback.
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Synthesized qualitative interview data into themes that informed early-stage commercialization strategy.
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Identified key decision-makers, influencers, and end users across academic, clinical, and industry settings.
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Evaluated user workflows to determine fit, feasibility, and value propositions.
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Assessed stakeholder willingness to adopt new technologies and identified constraints limiting implementation.
Market Analysis & Opportunity Assessment
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Analyzed market opportunities for early-stage life science technologies within the NSF I-Corps framework.
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Mapped competitive landscapes to identify differentiators and unmet needs.
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Assessed regulatory, reimbursement, and operational considerations that influence market entry.
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Evaluated market segments and prioritized high-value customer groups based on interview insights.
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Identified high-impact use cases aligned with customer needs and technology capabilities.
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Developed preliminary commercial hypotheses and iterated them based on customer discovery feedback.
Commercialization Strategy
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Collaborated with teammates to refine value propositions based on customer feedback and market analysis.
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Applied NSF I-Corps Lean Startup methodologies to test assumptions around product-market fit.
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Identified potential early adopters and critical partners for technology validation.
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Evaluated pathways for technology maturation, funding opportunities, and partnership models.
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Supported the development of technology positioning statements to guide future commercialization steps.
Communication & Stakeholder Engagement
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Presented interview findings and analysis to faculty advisors and the Office of Research Commercialization.
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Translated complex technical concepts into clear messages tailored to diverse stakeholders.
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Engaged with startup founders to understand real-world challenges in technology transfer and market entry.
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Provided written summaries and visual reports that communicated insights to university leadership and project mentors.
Team-Based Collaboration
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Worked in a multidisciplinary team to evaluate the commercialization potential of early-stage technologies.
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Coordinated tasks, interview scheduling, and data synthesis across teammates.
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Integrated scientific, business, and user-experience perspectives to create balanced recommendations.
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Participated in group problem-solving sessions to refine strategic direction.
Program Participation & Learning
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Completed NSF Regional I-Corps curriculum focused on Lean Startup methodology and commercialization.
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Gained hands-on experience in structured interview techniques and evidence-based decision-making.
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Strengthened skills in hypothesis testing, rapid iteration, and customer-centered innovation.
